What Have You Done For Me Lately?

In every client / vendor relationship, one day the client will say, "What have you done for me lately?"  And they're not asking you to play a Janet Jackson song. [embed]http://https://www.youtube.com/watch?v=r9uizdKZAGE[/embed] To some, it is a scary and unwelcome question.  To me, it's a chance to remind my client of…

Tips for Dealing with Trolls

[caption id="attachment_738" align="alignleft" width="400"] Infographic originally posted in MarketWatch 7/14/16. Click to enlarge.[/caption] Leslie Jones, a strong woman, young comedienne and one of the stars of the new Ghostbusters movie, has left twitter due to online sexist, and racist, harassment.  In response,  Twitter has suspended a conservative commentator's profile permanently.…

Today’s Buyer

Ah the good old days.  You put an ad in the paper and it reached about 90% of the people who can read.   An ad on television would garner at least 33% of the market.  AND competition, was smaller.  Sears was pretty much the only big box store. It's…
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